My Story (so far…)
I started my career in management consulting, helping organizations to improve customer experiences, reduce costs and designing ways for them to transition through change (essentially, service design). In 2011 I discovered the tech space, and brought my background in improving experiences to digital products. At Yodle, I used visual and interaction design to build tools to help small businesses grow. With Audible came the opportunity to design groundbreaking experiences for a new app in the language learning space. After that, I became the lead UX designer and then Senior Manager for Audible’s International team, working to improve the experience for all our global users.
Key Highlights from my current role:
Led the UX for migrating ~200,000 users to the new Audible Canada site. (2017)
Led the UX for relaunching Audible Japan with a new business model and transitioning ~45,000 existing members. (2018)
Led the UX for the Audible India launch. (2018)
Other fun facts…
I love mentoring! I was a mentor for Hexagon (formerly XX+UX by Google) and am currently a mentor at Newark Venture Partners, providing UX guidance to their portfolio companies.
I have a patent filing in progress called: "System for assisting in foreign language acquisition".
I've done a 6-month stint in Product Management so I understand both the rewards and challenges of that role.
I've worked and lived all over the world, including Hong Kong, Sydney, Boston, Washington D.C., Malaysia, and now, New York.
Contact Info
My full resume is available here.
My email is alexandra.hsiao@gmail.com
View me on LinkedIn